A Disciplined, Transparent Path From Discovery To Durable Growth.
No black boxes. No vague monthly retainers. Every engagement follows a documented operating cadence — and you always know what week we're in and what's shipping next.
Each stage has clear owners, outputs and dates.
Business Discovery
Deep interviews with founders and key team members. We map your business model, current funnels, team structure and growth blockers.
- Discovery deck
- Stakeholder map
- Gap analysis
Market Research
Competitor benchmarking, audience segmentation, channel landscape, and demand mapping across your target markets.
- Market report
- Competitor matrix
- Audience personas
Strategy & Roadmap
Positioning, messaging, channel mix and a 12-month growth roadmap with KPIs and owner-level commitments.
- Positioning doc
- Channel mix plan
- 12-month roadmap
Execution Launch
Build creative, configure platforms, launch campaigns, deploy bots and CRM pipelines, and stand up community infrastructure.
- Live campaigns
- Telegram architecture
- Bot & CRM stack
Weekly Reports
Every week you receive a structured report: KPIs, what we changed, what we learned, and what's next.
- Weekly KPI report
- Action log
- Hypothesis tracker
Optimisation Cycles
Monthly business reviews and quarterly strategy resets. Always shipping, always learning, always raising the floor.
- Monthly business review
- Quarterly strategy reset
- Annual planning
What a typical week with Yinghua looks like.
| Day | Activity |
|---|---|
| Mon | Weekly sync — KPIs reviewed, priorities locked |
| Tue | Creative & campaign optimisation pushed live |
| Wed | Community operations review & host program |
| Thu | Automation, CRM and data QA |
| Fri | Weekly report delivered + next-week plan |
You will never have to ask 'what's happening?'
Weekly KPI Report
Structured PDF + dashboard link. Acquisition, conversion, community, revenue.
Monthly Business Review
60-minute working session with leadership. Wins, losses, decisions.
Quarterly Strategy Reset
Re-baseline goals, refresh the roadmap, adjust resourcing.